Digital Product Research, Design & Development.

Let's build something good together.

CLIENTS

CAPABILITIES

RESEARCH


Auditing
Comprehensive audits of ecommerce and UX factors against industry benchmarks.

Scoping
Realistic project scoping and management to arrive on time and budget.

Strategy

Digital strategy to drive business goals with industry best-practices.

DESIGN


Information Architecture
Optimizing information architecture for meaningful user flows.

User Experience Design
Customizing user experiences for mutually beneficial conversions.

Visual & Interface Design
Designing user interfaces to inspire customer acquisition and brand loyalty.

DEVELOP


Prototyping
Rapid prototyping to launch minimum-viable-product for testing.

Launch
Quality assurance guiding successful product launch scaled for growth.

Iteration
Testing key-performance-indicators against data metrics to iterate improvements.

CASE STUDIES

Wella/Clairol

Delivering data-driven targeted user insights and digital content strategy. 

Clairol was looking for user insights to optimize their international marketing efforts. A deeper understanding of Clairol users was needed to focus and prioritize strategic and tactical product decisions.

Myriad Genetics

Improving Provider Experience in Genetic Testing.

As a pioneer in genetic testing Myriad held a majority share of the market until recent competition on EMR and provider platforms from both established competitors and startups. The challenge was to improve provider ordering experience in pharmacogenomic testing.

Kardia/AliveCor

Scaling research operations to improve remote EKG devices.

Established and lead a research practice of exceptional value and quality documented by product research operations to leverage research resources with full operational transparency, standards, protocols, and procedures.

Capital Group

Transforming digital strategy on personal investment platforms

Capital Group was not replicating their success rates with American Funds from live advisors to online personal investment platforms.

J&J/Acuvue

Increasing physician engagements through consumer activation

Acuvue's existing content strategy had lost ground in online markets internationally and they don’t know exactly why.

Kidney Health Initiative

Removing barriers to innovation in the treatment of Kidney disease

Navigating the dynamics of a public private partnership to generate broad consensus and a validated set of inclusive solution principles.

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